New MemberFuse™ Website Coming Soon!

Posted July 2nd, 2008 by Elizabeth Baranik

Look out soon for a new look and feel to the MemberFuse™ website. More highlights into the professional networking community for associations, as well as continued education through news, blogs, and resources on the social media industry for associations, nonprofits, and organizations. We will also be posting events where you can come visit us, check out the MemberFuse community, and meet our team!

You will get a sneak peak of the community and have a chance to schedule a demo with our team.

Stay tuned for the new site…

There is a diverse group of participants who help nonprofits deliver successful technology solutions - whether websites, packaged software implementations, or custom applications. Successful communication requires some tracking to see who indeed make up the nonprofit tech community.

NTEN has taken up that task. NTEN has become renowned as a community of peers who share technology solutions across the sector and support each other’s work. NTEN shoulders the responsibility to enable their members to embrace advances in technology through many avenues. These include on and off line knowledge sharing; hands on trainings; industry and research analysis. NTEN also hosts many online trainings and discussions on topics related to non profit technology. NTEN offer news and pioneering industry research. Read the rest of this entry »

What is Tumblelog?

Posted June 3rd, 2008 by Sterling Raphael

Wikipedia refers to a tumblelog (or tlog or tumblog) as a variation of a blog that favors short-form, mixed-media posts over the longer editorial posts frequently associated with blogging. Common post formats found on tumblelogs include links, photos, quotes, dialogues, and video. Unlike blogs, tumblelogs are frequently used to share the author’s creations, discoveries, or experiences while providing little or no commentary.

What is Tumblelog?

To make a simple analogy: If blogs are journals, tumblelogs are scrapbooks. You can also look at tumblelogs as slightly more structured blogs that make it easier, faster, and more fun to post and share stuff you find or create. Tumblelogs is an easy way to share yourself, basically depicting who you are and what your interests include. Tumblelogs have a personal touch that can remain in your on-line library for your children and grandchildren to persue at leisure years down the road. Read the rest of this entry »

Measuring ROI for Social Media

Posted May 12th, 2008 by Elizabeth Baranik

Nonprofit organizations are utilizing Web 2.0 tools - such as MySpace, Facebook, YouTube and Change.org – to benefit from our modern day technology. On this path non-profits can also recruit new donors, and even build online communities centering on their specific organization and program. For the most part the cost is minimal.

However, measuring ROI is a necessary process to ensure marketing goals are on target and precious resources are not being squandered. Net2Think Tank questions, “What is the ROI (return on investment) of the social web for nonprofits?” Net2ThinkTank bloggers answered the question from various perspectives. Noted with interest is Allan Benamer’s comment as he observes using the social web is a strategic initiative whose financial payoff is too far down the line for most nonprofits to contemplate. Then again, during a recent Forrester Consumer Forum a thought provoking comment was presented, “When they ask what is the ROI on social media, ask what the ROI is on business cards, new carpet, signage, and the phone system!” Elsua notes “ROI = Industrial Age, tangibles only Value exchanges = today, intangibles rule.” Read the rest of this entry »

Non-Profit Online Fundraising

Posted April 28th, 2008 by Sterling Raphael

Have a project? Need income sources for your non-profit social media venture? Many non profits shun the thought of trying to raise or earn money on line. However, in an article in the Chronicle of Philanthropy, (The Newspaper of the Non-profit World); online giving to the nation’s largest charities climbed 37 percent in 2006 and continued its ascent. Electronic gifts to the 187 organizations that provided figures for 2005 and 2006 grew from $880.7-million to $1.2-billion last year. Fundraising on line is indeed a cyberspace frontier that non-profits cannot ignore. Read the rest of this entry »